VIDEO: Dan Campbell’s New Applebee’s Commercial Is Even Better

Earlier this week, Detroit Lions coach Dan Campbell told the media that after his first Applebee’s ad went viral, there would be more to come.

“Unfortunately, there’s still a lot to come, I’m afraid,” Campbell said, shyly.

Luckily, the second one didn’t take long to come out, and it’s arguably even better than the first one. Check it out:

In the commercial, Campbell plays an assistant manager at Applebee’s and uses his motivational skills to motivate the restaurant staff. What’s amazing about the performance and writing is that they incorporate real Campbell phrases, such as “friendly competition.”

However, without a doubt, the quote that will instantly become a meme among Lions fans is the one where Campbell looks at the “Team Member of the Month” picture on the wall and mutters through his teeth:

“I’m coming to get you, Craig.”

If you missed it, you can check out Applebee’s previous ads in our original article, and there’s an additional ad featuring Campbell’s narration here.